Our dynamic marketing team deliver effective campaigns which support hotels across all sectors of the business, through both offline and online channels.
Working closely with design agencies, the marketing support function deliver local hotel marketing campaigns which drive customers across a range of secondary business areas including weddings, Christmas, social events and day-to-day marketing, all closely aligned with hotel requirements. Each of our campaigns is delivered seamlessly from offline to online, ensuring consistency and success.
The team constantly work to drive hotels’ online presence through best practices in content, link building and SEO, as well as making use of social channels. This cohesive approach enables us to support hotels in need periods and maximise market share at other times.
In addition to local hotel marketing, the team are also crucial in driving the successful launch of hotel re-brands, new restaurants and company branded marketing activities.
A strong relationship with our external PR agency, House PR, gives us the ability to manage the profiles of our hotels and take advantage of opportunities for positive coverage.