Hotel Operations and Management
KGH is a specialist operator of limited service hotels. The company has a proven track record of working with internationally known brands, generating revenue and running hotel operations profitably. We currently operate a rapidly growing portfolio of hotels and are responsible for all aspects of a hotel’s operation from recruitment and training of staff to yield management and revenue maximisation.
KGH operates four world class internationally renowned brands; Holiday Inn, Express by Holiday Inn, Days Hotel and Courtyard by Marriott.
In assessing new site opportunities KGH chooses the optimum brand for the location and project, negotiates the license agreement, interprets the brand standards, implements the standards and maximizes the 'System' resources. The management of the company have considerable knowledge and experience of working to and delivering the exacting standards required of international brands.
The maximization of revenue from all market segments requires a well developed sales and marketing infrastructure. Brands do not, as many might expect, deliver all of the business. Without additional marketing expenditure and a well developed sales planning and implementation processes the hotel is likely to underperform.
Over 50% of the revenue generated for any Global hotel brand hotel comes from outside of the central reservations and therefore needs to be actively pursued. KGH employs a high quality sales resource in each hotel to cover segments such as electronic and internet marketing, group or wholesale tour operator sales, local corporate contracts, aircrew sales, leisure marketing and conference sales.
These sales executives work closely with the brand system channels, but also have a developed network of other local and national contacts which can be tapped directly for business.
Revenue management skills are vital to any modern hotel operation to improve levels of profitability. The formulation of revenue strategies, yield management and rate optimisation are skills that KGH are well versed with.
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