Revenue Generation Excellence
Revenue generation is critical to the success of any hotel. Kew Green Hotels has a National Sales Force to support all hotels and complement brand teams and hotel based sales teams. Central Marketing support also provides:
- Hotel website development and marketing
- E-marketing including database development and e-mail marketing campaigns
- Promotions to drive business during forecasted quiet periods
- Brochure and marketing material production
- Public Relations support
- Brand development and positioning
Kew Green has a dedicated central Revenue Management Team to maximise RevPar in each
market. Sophisticated revenue management tools are used to maximise daily rates and apply
stay restrictions to increase profitability. In addition to providing revenue management services for
hotels in the group, the team also provides support and training for hotel based revenue managers
so they benefit from our central expertise.